Maybe they are specifically trying to "educate" users to expect and be comfortable with such black boxes. There is strategic benefit to making search more of a black box. It makes the user interface simpler from an engineering perspective (fewer user-facing buttons and options to implement and test).Ģ. I have a few guesses as to why they are going this way:ġ.
Personally I find it really weird that Google is interested in pushing users more to interact with its digital librarian / AI assistant, instead of continuing to improve keyword search. It furthermore needs to interpret "why" in such a way that it emphasizes results with "reasons" or "explanations", rather than something like a "timeline" or "summary". It also has to recognize that "rome" means "the (Western) Roman Empire" and not the modern city of Rome in Italy or "the Holy Roman Empire" or the city of Rome, NY, USA. The system has to recognize that "fall" is synonymous for "collapse" or "wane in power" and not synonymous for "autumn". Humans instinctively know this, so we are able to construct queries like "why rome fall".īut that "why rome fall" query, which we think of as a purely mechanical keyword search, already requires quite a bit of sophisticated processing in the search engine. Consider that "Why did the Roman Empire fall?" consists of 1 word that describes the type of question being asked ("why"), 2 useless junk words ("did the"), and 3 "key words" ("Roman Empire Fall"), of which 2 should really be treated as a single word referring to a single concept/entity ("Roman Empire", for which "Rome" is a synonym in some cases).
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